Archive for category Interesting

Found at PCMag.com via a tweet by @dollars5

Tech Headlines We’ll be Reading in 2010

I’m not very good at standard predictions stories. Instead, I like to imagine what might happen. That’s sort of the same thing, but when your bring imagination into play, the predictions get a little wilder. Some of the things listed below are sure to happen; others are just wishful thinking. Read the imaginary 2010 headlines and then my explanations.

3D is No Longer Kooky

3D images on PCs, TVs, and elsewhere used to be a dorky, headache-inducing business. The movie industry retuned to it every 10 years or so with cringe-worthy results, such as Jaws 3-D. Computers and, especially, CGI have changed all that. I recently saw Robert Zemekis’ A Christmas Carol in 3D on an iMax screen and I was absolutely blown away. Yes, I had to wear special, polarized glasses, but the movie and effects were good enough that I was utterly transported (and I didn’t mind looking like a dork). The consumer electronics industry has taken notice and will roll out a bunch of 3D-ready TVs, 3D Blu-ray discs, 3D gaming laptops, and more in 2010. Virtually all of them require special glasses, but they’re all pretty lightweight and not the least bit ridiculous. 2010 is 3D’s year.

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• Is 3D TV all we keep hearing about? (tattletech.net)
• Intellect: A tool or the center of being? (museditions.wordpress.com)
• WebOS 1.3.5 Rolls Out: Faster Performance (jkontherun.com)

Found at theKbuzz.com via a tweet by @socialzine

The Top 10 Most Important Tweets of 2009

This was a groundbreaking year for Twitter, the microblogging site, which was a game changer for the online landscape dominated by Google and Facebook. Outside of the tech world not many people had heard of the new site; however that is far from the case now. Without further ado, here’s this year’s The Top 10 Most Important Tweets of 2009 and their importance for Twitter, the online landscape, media and journalism, and how we communicate.

1. Tweet: We just made history. All of this happened because you gave your time, talent and passion. All of this happened because of you. Thanks*

From: @BarackObama

Why it’s Important: Barack Obama (@BarackObama), Nobel Prize winner and President of the United States of America, announces his winning election to the world on Twitter, fully embracing the open web as a means to connect with the world.

Found at WashingtonPost.com via a tweet by @jeffjarvis

Web users unite: Let’s tell sites to pay up

Wake up, Web users. It’s time you demanded your fair share for the vast wealth you are helping to build for the Internet’s most popular sites. Yahoo, despite its recent troubles, has $4 billion in cash. GoogleFacebook may one day amass even more cash than either of them. They could never have made a profit without the data they collect about you. So where’s your share? has $22 billion that it won’t even share with investors, let alone you.

Face it: To these companies, you are not even a human being. You are a “user” — one of the ugliest, most dehumanizing scraps of jargon to gain currency in the Internet era. It connotes the consumption or manipulation of something valuable, perhaps even in an addictive way. But our “using” the Web is only half of the story — maybe less than half. You, dear user, may use the Web, but at the end of the day, it is you who is really being used. You have become someone’s instrument for profit. And the worst part is, you’re not even getting paid.

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• This Is Why Microsoft Is So Far Behind Google on the Web (googlewatch.eweek.com)
• Search Neutrality? (marketingpilgrim.com)
• Usage Trends for Late 2009 (arnoldit.com)

Found at DailyFinance.com via a tweet by @NealSchaffer

Pepsi Ditches Super Bowl Ads for Social Networking Campaign

While watching the Super Bowl this upcoming February, some viewers may notice a conspicuous absence: PepsiCo (PEP), which has advertised during the past 23 Super Bowl shows, won’t be running any Pepsi commercials, according to The Wall Street Journal. Before you brush this off as a non-event, let me remind you of some of the Pepsi commercials of Super Bowl past. The beverage maker has long paraded a series of A-listers to entertain

us between plays. Puff Daddy (P Diddy, whatever you call him), Jackie Chan, Cindy Crawford (I will never forget that ad), and Ozzy Osbourne.

So where will all of those unused Pepsi ad dollars go? According to Frank Cooper, senior vice president of PepsiCo Americas Beverages, the company plans to focus its advertising strategy on a “marketing platform” rather than blitzing us with commercials during a single event. Pepsi says it is launching the “Pepsi Refresh Project,” a collaboration between PepsiCo and a non-profit/charitable organization that awards grant money to community projects that are chosen by consumers.

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• Pepsi Drops the Super Bowl for Social Media (myventurepad.com)
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• Pepsi takes a pass on Super Bowl ads (money.cnn.com)